Website Content Strategist - Visit Galveston
As Website Content Strategist, you are essential to our organization and our community. Your job is to help ensure that vacation-ready individuals find their perfect getaway here in Galveston. As part of your duties, you help drive traffic to our website and ensure that it's SEO-maximized and user-friendly. Using our CRM and CMS platforms, you manage the content on the website, update blogs, add special events, and more. Your goal is to provide as much informational, educational, and entertaining content as you can to entice potential visitors and prepare them for an amazing stay with us.
A go-to for all things CRM and CMS, you act as technical support for our team, and you analyze our website metrics to see if we are reaching our goals. When we fall short, you tweak and adjust our strategies to keep our platforms on top of their game. You also work with website platforms and vendors, as well as third-party integrations and plugins, to ensure functionality, performance, accessibility compliance, and alignment with brand and user experience standards. Goal-driven and innovative, you are always thinking of new ways to get the word out about Galveston Island as a premier leisure and meetings destination.
Thanks to you, website users are informed and connected with all the great things Galveston has to offer!