Destinations International Celebrates World Tourism Lexicon Day

Thursday, November 13, 2026 is World Tourism Lexicon Day!

Join us as we highlight three powerful lexicons - the Tourism Lexicon, Social Impact Lexicon and Welcoming Lexicon - tools that help us rewrite our narrative, speak to community impact and postion tourism as a common good. Use them to shape your message, align your values and show how destination promotion strengthens communities everywhere. LEARN MORE